One of the most effective marketing strategies is your promotional giveaways. They’ll help strengthen the relationship between your company and customers, creating loyalty that can last a lifetime. Personalised pens can spread your brand’s name among people who don’t know your brand yet. This awareness turns into curiosity that will lead to potential customers checking out...
As the world increasingly embraces sustainability, businesses in the UK are adopting innovative strategies to reduce their environmental footprint while enhancing brand awareness and loyalty. Seed-based products and packaging are at the forefront of this green revolution, offering a unique way for companies to promote their brand while contributing positively to the environment. This blog...
As the temperatures start to rise and we head into Spring and then Summer, businesses must modify their strategies to remain relevant and popular. Not just the campaign objectives, but even the promotional products you were already using need a rethink. Summer brings a promise of light and life, and your branded merchandise must convey...
The days when simple promotional and advertising techniques could help businesses beat their competition and achieve their goals are long gone. In this digital age, companies must do a lot more than simply promote themselves on the most popular media. For instance, all businesses must now embrace their environmental responsibility and walk the path of...
It was a big night for the Big Bear Promo team at the prestigious annual BPMA (British Promotional Merchandise Association) awards, held on the 24th of January 2024 at the CBS Arena in Coventry. The association has been a trusted industry brand for over 50 years and serves the £1.5 billion promotional products industry in the UK...
Businesses often struggle to tap into the mood of their customers and fail to deliver products or services that meet their current needs and expectations. Although it is not always possible to gauge the mood of your audience, you can still ensure your brand makes an impact on important days that matter to all. Promotional...
Want to make your business shine in 2024? We know just how! Promotional products are still as effective as ever. And they can be the perfect branding and marketing tools to make your brand more visible and successful in the new year. Whether you aim to improve brand awareness, make a lasting impression on your...
The countdown to Christmas will begin when the clocks are turned back an hour, in October. But as a business, you need not wait till that happens to kickstart your Christmas marketing campaign. When it comes to promoting your brand for the festive period, the earlier you start the better. It is the most effective...
The arrival of winter paves the way for the most awaited festive period of the year – Christmas. But winter is so much more than just Christmas. It is the falling and freezing of pristine white snow on the ground, the welcome respite from the wet and uncertain autumn weather, and the season of snuggling...
Promotional products are everywhere! They are a common sight on office desks and educational centres while also being present in homes and outdoors. The ever-increasing popularity of promotional merchandise has forced businesses to rethink their marketing strategies and make it an integral part of their campaigns. Moreover, their low cost, longevity, and practicality ensure that...